Basic Principles of Online Marketing

SEO Manager Certification

Bachelor of Arts (B.A.)

At Five-o Music, I excelled in a dynamic role that combined traditional and early digital marketing strategies to promote artists and releases. My work spanned offline advertising, content creation, design, and digital marketing. Key Responsibilities: Offline Advertising: Crafted and executed print ad campaigns in magazines to boost artist visibility and album sales. POS Materials: Designed and produced point-of-sale materials like posters and flyers to enhance retail presence. Content Creation: Wrote artist biographies and press releases, generating media interest and supporting promotional activities. Design Work: Designed record sleeves and other promotional materials, aligning with the brand’s visual identity. Trade Show Representation: Represented the label at trade shows, engaging with industry professionals and showcasing new releases. Early Digital Marketing: Implemented early online marketing strategies, including website updates and basic digital promotion to reach new audien

Marketing Manager

• Create and manage the content strategy for websites that grow to 50k monthly visitors. • Comprehensive SEO optimization (technical, on-page and off-page, as well as global or local). • Keyword research and optimization. • Making photos, videos and podcasts for Social media. • Manage social media presence and engagement, monitor and optimize trends and data. • Live streaming on social media. • Start and manage niche blogs and social media groups with over 2000 active members. • Creating sales funnels to attract potential customers and increase the reach of brands. • Develop new business concepts and elaborate them in the field of marketing. • implementing automation processes for marketing and promotion. • Set up and start branding campaigns. • Automate online marketing processes.

Digital Marketing Specialist

In my short-term role at Ink Media Marketing, a startup marketing agency, I was brought on board for my extensive expertise in SEO optimization. I played a key role in developing and executing comprehensive SEO strategies aimed at improving client visibility and search engine performance. Key Responsibilities: On-Site SEO Optimization: Implemented on-site SEO techniques, including keyword research, meta tag optimization, and content enhancements, to boost search engine rankings and user engagement. Off-Site SEO Strategies: Developed and executed off-site SEO strategies such as backlink building and external link acquisition to enhance domain authority and drive targeted traffic. Copywriting & Content Creation: Crafted high-quality, SEO-optimized content tailored to client needs, supporting their marketing objectives and strengthening their online presence. Internal Linking: Designed and managed internal linking structures to improve site navigation, user experience, and search engine c

Digital Marketing Manager

During my 11-year tenure as an SEO Specialist & Content Writer, I honed my skills in SEO, content creation, and copywriting, delivering impactful results for diverse clients. My role involved developing and executing comprehensive SEO strategies and crafting compelling content to enhance online visibility and engagement. Key Responsibilities: SEO Strategy & Implementation: Developed and implemented on-site and off-site SEO strategies to improve search engine rankings and drive organic traffic. Conducted keyword research, optimized meta tags, and managed link-building initiatives. Content Creation & Optimization: Created high-quality, SEO-optimized web content across a broad range of topics, tailored to engage target audiences and support business objectives. Managed content calendars and ensured alignment with SEO goals. Campaign Management: Led and executed multiple campaigns for both paid and organic search, optimizing content and strategies to boost visibility and achieve performanc

Search Engine Optimization Copywriter

As a Freelance SEO Creative Writer and Content Marketer, I specialize in creating high-quality, SEO-optimized content that drives engagement and enhances online visibility. With several years of experience, I craft compelling copy for a diverse range of clients, aligning content strategies with their business goals and target audiences. Key Responsibilities: SEO Content Creation: Develop and optimize content to improve search engine rankings, attract targeted traffic, and engage users. Creative Writing: Produce persuasive and engaging copy that resonates with audiences and supports marketing objectives. Content Strategy: Design and implement content strategies tailored to clients' needs, focusing on both organic and paid search initiatives. Campaign Management: Manage and optimize content-driven campaigns, utilizing data-driven insights to maximize performance. AI Integration: Employ AI tools to streamline content creation processes, enhance SEO strategies, and boost overall efficiency

Freelance seo creative writer/ content marketeer

As Digital Marketing Manager at Ardo, I lead the development and execution of advanced digital strategies tailored for our B2B audience. My role includes managing and optimizing our website with a focus on SEO, directing content creation, and overseeing paid advertising, email marketing, and social media campaigns to drive lead generation and client engagement. I also produce and manage live broadcasts as a key component of our content strategy, enhancing audience interaction and strengthening our brand presence. Additionally, I handle social media segmentation and contribute to corporate communications, ensuring a consistent and impactful digital presence. I successfully led the redesign and launch of Ardo’s website, collaborating with external agencies to create a user-centric platform that aligns with our business objectives. I manage the digital marketing budget, strategically allocating resources to maximize ROI. My role further extends to driving digital marketing automation proj

Digital Marketing Lead | SEO & AI Marketing Specialist | Freelance Consultant on Select Projects

Know about Wim Arys's work experience, education, bootcamps, certifications, and much more. Wim Arys