Tanisha Biswas
7 followers
Experience
5 years, 3 monthsProduct Designer
Feb 2023 - Present (2 yr, 4 m) • bengaluru, in • full-time
After two years of experience, I was promoted to Product Designer, which allowed me to expand my expertise across the entire product, marketing, and business cycle. Leading the design team for internal products, I managed the end-to-end design process, from research and ideation to final execution. Collaborating with cross-functional teams—including marketing, engineering, and product management—I ensured alignment on business goals and product vision.
This role deepened my technical proficiency in design tools like Figma and Sketch, while also enhancing my skills in user-centered design, strategic thinking, and project management. I learned to balance creativity with practicality by working closely with engineers to understand technical constraints, while my work with the marketing team helped incorporate market insights into the design process. The experience sharpened my leadership, stakeholder management, and ability to deliver user-driven solutions that meet business objectives.
UI/ UX Designer
Feb 2021 - Feb 2023 (2 yr, < 1 m) • bengaluru, in • full-time
As the first designer on the product team, I played a pivotal role in establishing the foundational Design System for the entire in-house product ecosystem. Taking full ownership of the design process, I worked on everything from defining the product's information architecture to conducting stakeholder interviews to ensure alignment across teams. I designed responsive websites and mobile apps, ensuring seamless experiences across devices.
I also streamlined the UX flow of internal products, improving usability and enhancing user satisfaction. In addition, I developed and implemented the company’s internal Design System, creating scalable, consistent design solutions that increased efficiency for future projects. Throughout this process, I honed my skills in user research, interaction design, and prototyping, while building strong cross-functional collaboration and stakeholder management capabilities, ensuring that our designs met both user needs and business objectives.
Freelance
Visual Designer
Mar 2020 - Feb 2021 (11 m) • remote • freelance
As a freelance visual designer, I specialized in creating visually compelling experiences across branding, packaging, and print media. I developed cohesive brand identities through logo design, typography, and visual elements, ensuring alignment with target audiences. Additionally, I designed functional and aesthetically appealing packaging solutions that strengthened product visibility, while producing comprehensive style guides to maintain consistent brand messaging.
Through user research and prototyping, I delivered user-centered designs that balanced creativity with functionality. Collaborating with cross-functional teams, including marketing and product managers, I ensured design outcomes aligned with business goals, delivering impactful and market-ready solutions. This experience enhanced my skills in strategic thinking, visual communication, and cross-team collaboration.
Education
National Institute of fashion technology
Bachelor's Degree, Design
2016 - 2020