Sep 2020 - Jun 2024 (3 yr, 9 m) • pune, india• full-time
Led a team of designers in conceptualizing and executing high-quality UI/UX designs, resulting in an increase in user engagement and an increase in conversion rates.
Collaborated with cross-functional teams to develop user-centered designs that enhanced the overall user experience and optimized web apps, mobile apps, dashboard design and website usability, resulting in decrease in bounce rates.
Created and implemented a comprehensive brand strategy for clients, including logo design, color schemes, and typography, resulting in cohesive brand identities and increased brand recognition.
Conducted user research and usability testing to gather valuable insights and feedback, using the findings to improve the user experience. This resulted in an improvement in overall user satisfaction.