Bachelor of Technology - BTech

Bachelor of Laws - LLB

o	Reviewed and edited content produced by team members for accuracy, clarity, and adherence to brand standards. o	Implemented SEO best practices to enhance online visibility and drive organic traffic to digital content. o	Analyzed content performance metrics using tools like Google Analytics to assess effectiveness and inform future strategies. o	Worked closely with design, marketing, and product teams to ensure cohesive messaging and branding across all channels.

Copy Manager

•	Developed and produced engaging and SEO-friendly content across various platforms. •	Conducted thorough research to ensure content accuracy and relevance, boosting website traffic by 30%. •	Collaborated with design and marketing teams to create cohesive brand messaging. •	Edited and proofread content to maintain high quality and adherence to brand guidelines.

Content Writer

•	Led content strategy development for 2 years, aligning with business goals and target audience needs. •	Analyzed performance metrics to refine content strategies, resulting in a 20% increase in user engagement. •	Managed a team of writers, providing guidance and feedback to ensure content excellence. •	Planned and executed content campaigns, driving brand awareness and customer retention

Senior Copywriter

o	Created and oversaw the production of high-quality copy across various platforms, including web, email, social media, and print. o	Led and mentored a team of copywriters, providing feedback and guidance to enhance their skills and performance. o	Developed and maintained brand voice guidelines to ensure consistency across all content. o	Collaborated with marketing teams to devise and implement comprehensive content strategies aligned with business goals. o	Implemented SEO best practices to enhance online visibility and drive organic traffic to digital content. o	Analyzed content performance metrics using tools like Google Analytics to assess effectiveness and inform future strategies. o	Worked closely with design, marketing, and product teams to ensure cohesive messaging and branding across all channels. o	Engaged with clients and stakeholders to gather insights and feedback, ensuring their needs were met through effective copy.

Head of Copy

Growth and content strategist building high-performance software brands through SEO, AI, and sharp positioning.

Know about Anish Anurag's work experience, education, bootcamps, certifications, and much more. Anish Anurag