Agile Product Owner Role: Techniques

B.E.

Currently working as process/operation head for Email Monks. I am in charge in developing & optimizing the process (Development, Customer Support, CRM) for Email Monks using different technology and extensively by productivity improvisation for development team. 


Worked as project manager in Email Monks since last three years for HTML development projects for emails and landing pages, wherein 20000+ emails and 8000+ landing pages were produced with quickest turnaround time of 8 hrs with the team of 45 (gradually increasing)+ developers/designers. 

Closely working with our PHP and dot net team to built different systems/web services that helps our different teams (CRM, Inbound/Outbound Sales team, Development team, Marketing team, Customer Support team) to increase their efficiency and mainly helping managing the missing leads/prospects/customers.  

Recently building CRM team and their processes to deal purely in increasing the repeating business from existing clients by cross selli

Sr. Manager

Vice President Technical Operations

Managing email campaigns for online retailers. Right from concept creation, product selection, framework designing, content of newsletters and creative contents & landing page information along with discovering the essence of each campaigns through creative optimization and performing A/B and multivariate tests for every campaigns. 

Focuses on wording delivering clicks, managing words/graphic balance, optimizing text and graphic balance along with right positioning graphic and words in all campaigns. 

In depth analysis of every campaigns using in house/analytics/ESP software to discover various findings and optimize every next campaign in delivering the best compared to previous.

Email/Newsletter Campaign Management

•       Daily Affiliate Management including development and deployment of: fresh marketing creative, affiliate communications such as blog posts, Tweets, email updates, forum updates and enewsletters, forums updates, offers, payments and dispute resolution. 
•       Promoting and branding one of the leading in-house health care affiliate program of Europe using various Internet marketing techniques. 
•	Monitor affiliate activity, analyze performance, identify areas of improvement and recommend ways to increase affiliates generated revenues. 
•	Recruit new affiliates and joint venture partners. 
•	Development and distribution of marketing tools for affiliates and joint ventures. 
•	Improvement of communication channels to ensure all affiliates and partners have access to marketing tools, and to develop custom marketing material as required. 
•	Work closely with website manager to build and expand the affiliate program. 
•	Initiate new campaigns, ideas, incentives and bonus offers.

Affiliate Executive

13 months, before MBA)
Understanding &amp; implementing New Tariff System &quot;ABT&quot; and developing application to satisfy the basic operation 
Studying past &amp; daily load patterns and analyzing exceptional behavior
Developing MDM application for helping in Decision making and forecasting capabilities
Forecast on day-ahead basis the next load pattern and carry out Gap analysis and training new trainees
Identifying various forecasting technique and select the best suitable technique that can be implemented
Working with IT department to identifying which process could automated using IT (like report generation, data collection, etc), documenting those process and features required
Designing Flowcharts,  creating process design (FDD) &amp; DB design
Developing algorithm to help IT engineers to develop the software to capture the data from the measuring device automatically and make the analyzing &amp; reporting easier

Executive Engineer - I

Decision Support system for handling product's defects and Complaints. Multidimensional analysis using Excel pivot table and macro.

Internship Trainee

Analysis the products range and managing entrant Product selections of various clients. Managing the entire campaign for every products right from product selection to product placement including the campaign creation for the products, product placement selection, creative writing (shouting words), landing page optimization with thorough analytics of every campaigns.
Brand Campaigns creation and management on various occasions and for few selected products. Working on planning as well as executing the entire management of festive campaigns, aligning the campaigns and products along with brand to creating a branding along with product promotion. Working closely with development team and partners for branding & promotion of every campaign on partner sites along with technical integration solution, development and deployment of fresh creative.

eCommerce Manger

•	Working as affiliate manager to assist the team in acquiring new affiliates and managing the day-to-day activities of affiliate program management for our clients (Prepaymania.co.uk and Fones.com). 
•	Managing and enhancing existing affiliate program campaigns through UK's top affiliate networks (Affiliate Future, Affiliate Window, DGM-UK, etc.).
•	Development & implementation of the new strategies to enhance the performance of affiliate campaigns
•	Negotiate and manage contracts and commission structures to optimize programs efficiency
•	Managing the Development and deployment of: fresh marketing creative, affiliate communications such as blog posts, Tweets, email updates, forum updates and newsletters, forums updates, offers, payments and dispute resolution.
•	Monitor affiliate activity, analyze performance, identify areas of improvement and recommend ways to increase affiliates generated revenues.
•	Improvement of communication channels to ensure all affiliates and partners have a

Affiliate Manager

Working as ecommerce manager for various web portals and application across the globe. Right from, designing and development; technical enhancement; requirement understanding to implement new ideas and modules; to on time deliveries for every requirements. Forming strategy on various e-marketing channels (SEO, PPC, SMO, Affiliate, Email marketing, affinity marketing); thorough web analysis and delivering insights on improving the overall business performance through their online portal. Currently working on 4 ecommerce projects; managing designing, development (tech) and marketing team to support the clients on various technical, analytic and commercial aspects.

eCommerce Manager

Vice President Client Operations

Results-driven leader with track record of driving organisational growth & guiding teams to achieve & exceed their goals

Know about Bhuvan Desai's work experience, education, bootcamps, certifications, and much more. Bhuvan Desai