Barak Hazan

Worked for Cust2Mate - B2B2C - Frictionless checkout smart cart platform • Spearheaded the product strategy and lifecycle management for an on-cart web-based application, resulting in a 1,300 increase in average daily transactions and a 30% boost in average items per cart across IL, Americas, and EU supermarket chains. • Coordinated the implementation of a smart-cart SaaS in IL, Americas, and EU supermarket chains. The platform included an item, user, and cart management functionality, enabling retailers to optimize in-store operations and increase profit. • Collaborated closely with CSMs, Dev teams, Design and Sales to define user stories, gather requirements, and ensure alignment throughout the product development process. • I was responsible for leading the implementation of innovative features on the C2M cart platform for the NRF exhibition in NY, which effectively showcased its cutting-edge technologies and generated 250 leads of retail stakeholders. • Utilized analytics to impro