Here’s the reality:Google’s AI Overviews (AIO) give direct answers.AI-written, generic blogs are flooding the internet.Users don’t have time to read 1,500 words of fluff anymore.So

SEO Professional | Founder @Clicko

Harsh, but true — at least for the old way of blogging.

Blogging is dead for SEO.

It’s systems, architecture, crawling behavior, rendering, logs, headers, directives, edge cases, and trade‑offs that impact how a site actually gets discovered, indexed, and ranked

Why? Because technical SEO isn’t content generation.

Technical SEO can use AI, but it can’t be replaced by AI. Ever.

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