Day 5/21 - Design a Subscription Cancellation Flow by Anuj Joshi 🚀

Screen 1 provides transparency by outlining the user's current subscription details, including premium features and the next billing date. The option to cancel is available but subtly placed as a secondary action, encouraging users to consider modifying their plan first.

Screen 2 collects the user’s reason for cancellation through a clear, easy-to-understand list. This helps the service identify user pain points and tailor retention offers based on the selected reason. For example, if the issue is cost, a 30% discount is offered. If the user needs a temporary break, they can pause the subscription instead. These personalized offers, prominently displayed with persuasive but respectful UX copy, aim to retain users without using dark patterns.