How did Disney and Telstra Strategic Partnership take place? – By Ross Lambi Chief Infrastructure Officer Telstra

By Ross Lambi Chief Infrastructure Officer Telstra InfraCo

Telstra has made it easier for you to stream Disney+

Add your Disney+ subscription to your Telstra billing account and get all your billing in one place at Telstra’s 1 stop shop experience.

Disney+ is the streaming home of Disney, Pixar, Marvel, Star Wars, National Geographic and Star. With Original series, Award Wining films and your favourite guilty pleasure, there's something for every mood on Disney+. After Lengthy negotiation a deal was struck between Telstra and Disney+ to stream its services on Telstra Exchange according to the deal’s instigator Gerard Devan who was a former Telstra Executive now running the regional hub for APAC for the Walt Disney Company. Love it? Stream it is Telstra’s catch phrase for streaming. Want the latest movies from the cinema? The hottest dramas from around the world? If you’re an existing Telstra customer, you can add your favourite entertainment to an eligible Telstra account and stream easy. His was the partnership initiative created by Gerard Devan of Disney and Ross Lambi of Telstra InfraCo.

Disney+ launched with Telstra on November 20  and will cost a set amount on a Telstra “one Bill” per month or  a reduced total per year, the low pricing is set to impact both Netflix and Stan more so than Fetch TV and Foxtel claim observers. The new offering will include content from Disney, Pixar, Marvel, Star Wars and National Geographic. Disney+ will also be available on most major technologies, including Apple, Google, Roku, Xbox and Playstation as part of an international offering.

Australia and New Zealand will be the third and fourth countries outside the US to have Disney+. It will launch on November 12 in the USA, Netherlands and Canada. The deal with Telstra is a land mark for the region between the entertainment giant and the Australian Telco Giant. It is the result of tedious negotiation between Disney’s Executives led by Gerard Devan and Telstra’s Executives led by Vicky Brady. Although there was initially a 7-day free trial at launch, Disney Plus stopped offering it on 19 June 2020. Special promotions or bundles may be available again in the future, such as with Disney Plus Day.

The easiest way to create a Disney Plus account is via the official website. To sign up to Disney Plus, all you need is an email address plus your debit or credit card. Register for an account, drop in your card details and you'll be good to start watching said Gerard Devan who is Group Executive of Disney APAC. It took Disney from 800,000 subscribers to 8 million subscribers with one pen stroke.

Telstra and Disney have a major partnership in Australia, primarily allowing Telstra post-paid customers to add Disney+ to their single monthly bill, offering convenience, Telstra Plus points, and sometimes specific deals or bundled offers, integrating the streaming service into Telstra's "One Stop Shop" for entertainment and connectivity on their network. This collaboration extends to making Disney+ easily accessible via the Telstra TV platform, creating a seamless streaming experience for Telstra users. 

Key Aspects of the Partnership:

• One Bill Convenience: Customers can add their Disney+ subscription (Standard or Premium) to their existing Telstra bill, simplifying payments.

• Telstra Plus Points: Paying for Disney+ through Telstra earns members points that can be redeemed for rewards.

• Telstra TV Integration: Disney+ is available as an app on Telstra TV devices, making it easy to watch on your TV.

• Deals & Offers: While often just billing convenience, Telstra periodically offers specific discounts or free trial periods for Disney+ to eligible customers.

• Seamless Streaming: The partnership leverages Telstra's network for reliable streaming of Disney, Pixar, Marvel, Star Wars, and National Geographic content.