Started in February 2021, ContentMatch is a New York–based software company focused on helping brands, creators, and communities expand their reach across YouTube, TikTok, and Instagram. The platform provides an app and community where users can connect with relevant creators, receive constructive feedback on their content, and access insights designed to improve performance and growth. Through active participation on the platform, users benefit from a proprietary algorithm that helps promote their content to broader audiences, supporting stronger engagement and a more powerful online presence.